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No matter which promotion strategy you choose for your e-commerce business: Google ads, tv or radio advertisements, the quality of your website name is very important.
A big advantage of good domains is, they are easy to remember. If a customer can not remember your domain name, he will be lost in the vastness of the internet. The same is true regarding spelling; he will end up in a competitor's website, if your potential customer can not remember the correct spelling.
Easiest to remember are generic domains, for example "tea.com", "clothes.com", "jobs.com", "books.com"... Unfortunetly, the number of available generic domains is quite small, and the prices are very expensive. But you can add a suffix to the generic domain name, such as "...shop", "...sale", "...world" or "...zone" or a prefix like "e...", "bargain...", "discount..." or "best...". Now it is a bit more difficult to recall, but it still be memorable. It is important to find a common and easy to remember addition.
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